Who Are The Top Lifestyle Influencers On Instagram In 2020

Social Media & Influencers Nowadays, social media in terms of brand marketing is largely based on influencers, the same goes with most popular social media platform Instagram.  Influencer marketing has been highly popular over the past years and supposedly it will keep on growing in the coming years. It is for the fact that often […]

Who Are The Top Lifestyle Influencers on YouTube in 2020

Ever since YouTube was launched, the trends keep on changing but now this platform is more than just simple Vlogging. Hence, the creators’ community from every sector has added their diversity to this vast category of vlogging. With the evolution of the platform, there are some popular genres have succeeded to get on trends regularly […]

Fashion Blogger Versus Fashion Influencer

For the longest time, people turned to the icons of society to find the best trends in fashion. This statement is solidly backed by the almost two centuries of white weddings that were influenced by none other than Queen Victoria. When print media became widely available, it was now the turn of newspapers and other […]

Essential Influencer Contracting Tips

influencer marketing contracts

Once a brand agrees to work with an influencer it is important to finalize the agreement in writing. To often verbal agreements are used, followed by discussion on unclear parameters of an influencer  campaign after the fact. A clearly defined contract benefits both the involved influencer and the brands. By setting parameters and desired outcomes […]

Social Media Influencer Marketing Benefits

Top Benefits of Social Media Influencer Marketing The Internet Age, like all other periods of history, saw a rise in a new ways of doing things and achieving results. When the proponents of the internet promised that life would change, they never really mentioned that git will be a good thing for everyone. The proliferation […]

Top Influencer Marketing Benefits

The Enduring Benefits of Influencer Marketing Over the last decade, a new class of socialites has been coming up. So fast has been their rise that the descriptions in the dictionaries have not been updated to include them yet. Like the monarchs and the movie stars, this new crop of socialites has a lot of […]

Social Media Influencer Matchmaking

What is Social Media Influencer Matchmaking and How Does It Work? The birth of the internet heralded a new age in the life of humanity. It was a step that would take the world forward from the last major economic event, the Industrial Revolution. The Internet Age that was now with us promised to cause […]

Strategic Influencer Marketing Micro Influencers

Strategically position your brand in your industry is vital. Influencers can help do just that. finding the right influencers to promote your brands message is the most important part of influencer marketing. Strategic influencer marketing focuses on finding the best influencers for your business growth and helps maximize your ROI. One of the most targeted […]

Understanding Influencer Marketing and Why It Is So Effective

Understanding Influencer marketing

Influencer Marketing: The Future Paradigm Of Online Marketing If  I ask, do you engage yourself in social media? Your answer will be yes. Or if somebody asks you, do you follow people on social networking sites most probably your answer will be yes again.  Now social media specifically social networking sites are becoming part of […]

How To Create A Successful Influencer Marketing Strategy

How do you create a successful influencer marketing strategy? The proliferation of the internet has changed the world in very many different ways. For some, it has disrupted their ways of life, and now they have to learn new skills just to get by. For others, the internet offered different possibilities that they took full […]